Ngaloriginals

The business need:

www.ngaloriginals.com is an Indian upmarket online shopping store for women apparel and accessories. They wanted to focus and improve their retail as well as wholesale performance through an efficient gateway. Their objective was to tap the lingerie and apparel customer base in India by introducing classy and branded apparels through their online portal.

Our solution:

We partnered with our clients in making what they had envisioned for their online shop – a reality. We conceptualized, designed, and developed an online store with several features such as size guide and classifying them under different themes which would make the website user-friendly for men as well as women. We meticulously included various attributes by adhering to the required standards. We customized the built-in SEO tool of Zen Cart by adding meta tags, meta keywords, and title tags for maximum optimization.

Some of the highlights of the website are:

• Customized header, sub-menus, categories, and sub-categories
• Customized JQuery dynamic banners on the sidebar
• Latest testimonial display on the homepage
• Customized dynamic Flash banners
• Special offers and products banner
• Custom index content and footer
• Custom product filter using various parameters such as size, color, and price
• Custom size guide for apparels
• Conversion of US dollars to Rupees and vice versa
• Link to their store on eBay
• Mouse over image zoom feature
• Payment gateway integration for CCAvenue and money order
• Shipping gateway integration
• Gift wrapping option with personalized messages and greeting cards
• Options such as ‘Add to wish list’ and ‘tell a friend’
• Add this integration for social media
• Integration with Google Analytics
• Google XML site map
• Custom invoice, order forms, and contact forms, etc.

How did www.ngaloriginals.com benefit?

Our solution assisted them in extending their customer base in India. With a wide range of products in their catalog, they have come to be considered as one of the leading lingerie shops in the virtual world. Our efficient implementation and their effective marketing strategies could attract many dealers and distributors for their products in India. Our solution assisted them in providing prompt and efficient customer services such as on-time delivery, support, and product information, etc. Their retail as well as wholesale performance has gone up by a great extent.